There are numerous content writing companies in Mumbai; selecting the perfect one who is updated is quite a challenging thing.
Every piece of content is structured as per the requirement and categorized as website contents, blogs, Articles, Viral posts, descriptions, Press releases, and a lot more so on.
While outsourcing, it is crucial to look for one who is reliable and helps with the efficient, optimized content.
Last Saturday, in meeting the junior SEO analyst of the company, “Brainmine Web solutions” asked how to focus on web content improvement?
The Director of the company “Mr. Ashwani Fotedar” appreciated the team for focusing and said recently he has gone through a similar post by John Mueller – Senior Webmaster Trend Analyst in Google.
He shared his thoughts and a few tips according to the latest update with the team.
For example: If we talk about an eCommerce website, indexing the Product Descriptions on pages, it specifies more prominent and relevant texts, which means more interpretation.
It has been found that SEO’s think headings are the perfect place for the long trail or short trail keywords, and it could easily rank. But it’s a myth! Heading elements are the crucial tags but are not the ranking keywords.
It is designed to indicate the content and construct it in a better way. Heading helps to provide the information, suggest a particular section, and know in a better way. For better presentation adding images, reviews, making comparisons, and other related supplement information engages the users highly.
When it’s about web content, every heading is a sub-topic that helps in making the service listed appropriately. Just like an eCommerce company sells its goods on the basis of the product quality, slashed price, High resolution, reviews, size, and comparison with other available products.
Similarly, if you are providing some service, then the content must have specific and relevant information that can satisfy the user’s requirement.
“Headings are what that attracts”- a planned content index properly.
Content writing companies understand that a SEO= Content
To catapult a site under the top 10 search results in the search engine rank SEO content wins the heart.
Content may come in any form; it could be an audio, video, or text that keeps on engaging the customers, enlighten them, and keeps them updated through the detailed information. Quality digital content has a broad category.
Sharing through social media, Instagram posts, live webcasts, Brouchers, etc. are a pretty good and valuable source for the digital marketing company.
So that the posted content doesn’t get blocked by Google for improper indexing, the created content must be credible (have links, testimonials, and reviews through sources and research), useful and informative. To add flying colors in your website, the images used with the content must be engaging, and more valuable in comparison to the other sites.
Making engaging content is not as simple as it sounds; it’s only a single piece of the puzzle that also needs to be optimized.
After the explanation of web content and its structure, a question arose which focuses on centric creations.
Here is how Mr. Ashwani explained it in a better way.
Whenever a client visits for SEO service, the only thing he understands is to get the leads through it. SEO is not a game of one person. Similarly, the content has also several rules that make it relevant. Broadly it could be categorized as an optimized and unique audience-centric and content-centric.
The above image easily explains that we curate the content as per the audience; it is easy to maximize the reach, whereas if we design as per the content structure, only it may have zero conversion.
Content needs to be focused, readable and properly formatted with the supported backlinks and compelling headlines.
For improved visibility, get optimized content.
Bifurcating the audience’s needs and the client’s requirement, the Brainmine is a leading digital marketing company in Mumbai. Keeping regular updates and supporting the audiences with what they need, we serve for content writing as well. Contents could help you to target and reach effectively to potential customers.