Search engines drive nearly 95 percent of the overall web traffic.  However, usually, only those ranking on the top search pages receive most of it and generate revenue from it. Thus, the race to win the top spot doesn’t come as a surprise! The key to doing that is Search Engine Optimization (SEO). But optimizing […]

Digital advertising has evolved significantly over the years. The ads we see today are all related to our searches and the interests we express while interacting with the web. But is that it? No! Digital advertising is unstoppable, particularly when it comes to evolution. And now, the next milestone in this journey of evolution is […]

Search Engine Optimization (SEO) is an integral part of every digital marketing campaign. Every brand and website, no matter its size and business domain, looks to leverage the search engine space to drive organic and high-quality leads.  SEO takes time. But consistent efforts in the right direction yield results for sure. However, over a while, […]

Websites are among the most vulnerable digital elements when it comes to cybersecurity. Hackers try to identify loopholes and hack websites to steal sensitive information. Despite its popularity as a CMS, WordPress is reported to be an issue for many concerning cybersecurity! It isn’t that the platform is not secure. In fact, it is more […]

Website feedback, as the name implies, refers to collecting user feedback concerning a particular website. This feedback can be collected through pop-ups, widgets, online surveys, etc. The information collected can help you gather valuable insights into users’ experiences on your website and pave the way to the necessary actions. The availability of website feedback tools […]

There are much simpler ways to enhance your company website’s marketability, say, a Website development company in Pune, or an array of services such as Web Development Services in Pune without hurting your credit score within a reasonable budget. Implementing the following five tips will transform your website into a client attraction tool. Add Internal […]

How to Improve your Site’s Navigation Users reach your website with sky-high expectations. They want to explore your website and get the insights they’ve been looking out for. But somehow, they find your website a bit challenging to navigate. For instance, it takes longer than usual to locate a particular internal page. Annoyed, frustrated, and […]

Local businesses are profoundly affected due to the coronavirus outbreak. It is social life, neighbors, and community which makes our experience enjoyable. Similarly, there is a high impact in the digital marketing business. Expanding the COVID-19, the marketers are focusing highly on local businesses after the Government has set the rule of online delivery. Here […]

Education isn’t an exception to the ever-growing use of the internet. Gone are those days when students had to spend hours in the library searching for answers, seeking references, verifying facts, etc., and then coming up with their observations and inferences. Today, every answer, irrespective of the subject a student is studying, is available on […]

We all that we are living in the era of social media and internet and so if you have a business, and want to promote that, in a better way, then you must create a business website. However, to fetch better leads and conversion your site should be more appealing, attractive, towards your target audience […]