Sr. SEO Analyst Lead

Brainmine Web Solutions

Posted 12 months ago

Role:  Sr. SEO Analyst Lead

Department: Digital Marketing

Work Location: Corporate Office

Company Location: Baner-Pashan Link Road, Pune (Work from Office)

Reporting Manager: Head – SEO

 

ROLE & RESPONSIBILITIES:

Competences for this role

  • Deep understanding of organic search and search engine marketing. 
  • Manage team of SEO analysts to oversee the execution of SEO strategies of company clients to ensure they are in line with the expectation and business goal of customer.
  • Comfortable with tech and content. 
  • Team management. 
  • Interest in Publisher SEO and specializing in this subset for the long term. 
  • Hands on using tools like Google Search Console, Google Analytics, Screaming Frog, Ahrefs, Semrush etc. to uncover insights for clients. 
  • Ability to prioritize, multitask, and work with minimal supervision in a collaborative and positive team environment. 
  • A self-starter with the ability to grasp requirements quickly. 
  • Someone with a strong inclination for team management and project execution on timelines. 
  • Comfortable with project management and analytical tools. 
  • Successful track record in project management and organic growth. 
  • A collaborative team player who values the success of the whole team, in addition to their own. 
  • Comfortable working in an asynchronous environment.

Responsibilities

  • Be the superstar responsible for managing the execution of SEO strategies end-to-end.
  • Develop SEO strategies for our clients, including detailed content plans, competitor analysis, keyword research, content pillar strategy and opportunity analysis. 
  • A key POC for clients – from keeping in touch, taking meeting notes and identifying methods of retaining and upselling opportunities 
  • Execute a variety of technical SEO tasks, such as ensuring website crawlability and indexability, monitoring of ranking signals, on-page optimization, etc. 
  • Generate monthly and quarterly SEO reports and communicate progress of SEO campaigns to our clients, present new strategies, and maintain relationships with them. 
  • Work closely with our content and marketing teams to ensure our clients’ SEO, marketing, and business goals are met. 
  • Provide SEO training and guidance to junior SEO team members to help them and understand SEO concepts, tools, strategies, and best practices. 
  • Make sure all SEO strategies are in line with our clients’ KPIs and business goals. 
  • Stay up to date with the latest SEO trends and practices. 
  • Creation and maintenance of a library of SEO Standard Operating Procedures (SOPs). 
  • Make intuitive and data-driven decisions to leverage tech and content in order to achieve client goals. 
  • Perform and deliver under tight deadlines. 
  • Learn and adapt to BrainMine’s process and methodologies and help improve them in the longer term.

MINIMUM REQUIREMENTS FOR THE POSITION:

Education & Relevant Experience

1. Bachelor’s degree – BE/B.Tech/MCA/BCA/BSc IT and other related bachelor and master degree in Information Technology Certification.
2. Professional Experience of 4-10 years of progressive experience in Digital Marketing, with at least 5 years in team lead role.
3. Proven experience within demonstrating a deep understanding of the domain’s dynamics and challenges.

Salary (CTC): As per company norms and market standers

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